Look at your website, does your site have a “Meet the Team” or “About Us” tab? If the answer is no, making the decision to invest in company headshots is easy. If you do have photos, ask yourself these questions to determine if it’s time for a company upgrade.
Is someone listed who is no longer with the company?
That former CFO or Manager has been gone for months (or years), but they still appear in your team shot. Time to reflect the current staff in your office.
Are the photos inconsistent?
Consistency is key to a strong and professional brand image. If your photos are full of different styles, backgrounds, and lighting, it’s not helping your brand. It’s more likely hurting it.
Having professional and uniform headshots showcases your team and helps establish brand unity. You’d be surprised how a simple upgrade such as corporate photography can impact your business.
Do you think consumers would find them unprofessional?
Whether it’s selfies, lousy lighting, vacation shots, or someone cropped out of the picture, improper images may actually be worse than having no photos at all. Look at your photos as if you were a consumer. What do you think they say about your business?
Are you disappointed by your last “professional” photographer?
In order to save money, you may have invested in an amateur photographer or friend for you last set of company headshots. Trust us, it shows. Engage your team and see if they are happy with their old photos, if they aren’t, what does that mean for potential clients?
Are they outdated?
Is the boss’s headshot more than three years old? Was it taken 10+ years ago? We all want to look like we did ten years ago (for the most part), but you need headshots to reflect who you are now, what you look like, and how the company has evolved.
Do they match your company brand?
If you’ve rebranded or updated your company website, it’s time in invest in corporate photography that matches. Make and experience of it! If you are a fun, quirky company, then have headshots that show off your brand personality. If you are a law firm, then you may want headshots of your team that reflect your industry. Show off who you are and why you stand out from the competition.
If you’ve decided your company headshots and corporate photography are ready for a makeover, Headshot Truck Los Angeles has every angle covered. Get ready to see your business in a whole new light! Our professional team brings the studio and professionalism to right to your business door. Choose from one of affordable online packages, and then we’ll call YOU to schedule a time. It’s as easy as that!